When I started college, the whole web was about 360 servers in September 1994. By December, it was in the tens of thousands. I can say this with a straight face, only because I was lucky enough to have good timing to get a front row seat to this explosion of the web. Hint: it’s…
First impressions matter, except when you’re looking for a problem worth solving. In that case, split testing your landing pages is a complete waste of money. Traditionally, you’d use split testing to optimize your landing page. Help it turn traffic into conversions. Your user gets your message. The user experience communicates your message in the…
A friend of mine from when I was growing up is a true blue professional hacker for the US military. He gets paid to hack security software. Specifically, he writes software which figures out how other security software works. He figures out what the requirements are. He prods the software, notes down its behaviors, and…
There’s a specific agile tool which I think every early-stage product team should use, regardless of whether they’re following the Lean Startup methodology. Lean Startup drew its roots from agile software development. Eric Reis added Steve Blank’s idea of customer development to agile. Assuming we aren’t talking about re-reading Eric Reis’ book for the 17th…
When releasing a new product, the first step is to find product customer fit quickly. The minimum viable product (MVP) encompasses the essence of the Lean Startup ethos. An MVP helps go through one cycle of the Build-Measure-Learn loop. Lean Startup author Eric Reis warns “Customers don’t care how long something takes to build. They only care…